When you think about it, government and design thinking are a match made in heaven. Government is about serving people, responding to citizen’s needs and acting in the public good. Design thinking puts an emphatic lens on any
More and more B2B organizations are recognizing the value of design thinking and often ask us how to implement design thinking in their environment. We regularly work with small to medium-sized B2B focused organizations and can attest to the tangible
In our training, when we ask for examples of good design, Disney is frequently cited as an example of good design. I think they do many things well – including marketing and merchandising – but had not had
What makes an experience 5-star? Whether a product, service, or experience you must know your end clients – and not just hear what they are saying but understand how they want to feel. 5-star hotels and resorts have this down.
For businesses to succeed they must be adaptable and well equipped to manage change on an ongoing basis – especially if they are looking to improve their products, services, and interactions with their customers and workforce. The Design Thinking methodology
Often, we hear organizations or individuals talk about good design and bad design. The thing is, what makes something a “good” or “bad” design can shift over time. What was
A friend once told me about a classic work problem that we’ve all faced. She’d been working on a project for several weeks and was ready to put her ideas
